OUR MISSION

Bringing heritage matcha home.

The world’s first:

  • Single Origin Focus

    Single Origin Focus

    Ooika was the first Matcha company world-wide that focused exclusively on single-origin Matcha with complete sourcing transparency.

  • Specialty Matcha Cafe

    Specialty Matcha Cafe

    The world’s first speciality Matcha café that ground 100% of Matcha on-site.

  • Matcha Mill Club

    Educational Mill Club

    The world’s first single-origin, education-focused (rather than product-focused) monthly Matcha Milling Club.

  • Matcha Content

    Matcha Content

    First to produce deep and consistent Matcha education on Instagram Reels, that has inspired a new generation of Matcha education.

Ooika Lawrenceville

Deep Roots

Ooika has possibly the deepest connections in Uji Japan of all Western Matcha brands.

Transparency

Matcha deserves the same seriousness of craft coffee. Get to know the craft, cultivars, and terroir of serious Mathca.

Freshness

Matcha degrades immediate after milling, just coffee grounds. Ooika gives Matcha lovers access to fresh matcha for the first time.

Matcha deserves the same seriousness as coffee.

The objectively rarest Matcha

Less than 1% of Japanese tea is hand picked. Less than 0.01% is Honzu shaded. Less than 0.04% comes from Uji.

Ooika focuses on heritage matcha, to preserve it for future generations.

Everything with Intent

  • Stone Milled

    Fresh Ground

    All Ooika Matcha is traditionally stone-milled in the USA. While labor intensive, producing only 30 grams of Matcha per hour, the freshness is unmistakable.

  • Single Origin

    Single Origin

    We celebrate single-cultivar, single-vintage Matcha, rather than blends, letting you experience each local microclimate from afar.

  • Directly Sourced

    Directly Sourced

    Our unground Matcha (known as Tencha) is directly sourced from famous and historic terroirs of Japan including Uji, Yame, Hoshinomura, Shizuoka, Kagoshima, and more.

  • Preserving Heritage

    Preserving Heritage

    Our focus is on rare, heritage Matcha. Over 95% of tea in Japan is machine harvested—we prefer the 5% that is traditionally handpicked (Tezumi) or reed-shaded (Hozusaibai.)

  • Focus on Education

    Intentional Curation

    We curate an ever-changing collection of Matcha from different terroirs, farmers, cultivars, and vintages to give you a breath of teas to experience and learn from.

  • Unrivaled Clarity

    Unrivaled Clarity

    We provide the highest level of sourcing details in the industry so you can truly understand both the Matcha and the farmers who produce it.

Milled Fresh in the usa.

Ooika is the largest Matcha refinery in the West. Milling in-house means less strain on the Japanese tea industry and uncompromised Matcha.

The dirty “Direct” secret

Most heritage farmers don't own stone mills. They focus on farming.

Even brands that claim to sell matcha "direct from the farmer" rely on a processing middleman.

Ooika is one of the few companies in the world that is truly direct from the farmer.

FARMER FIRST

Ooika works directly with Japan’s rarest and historically significant Tencha producers, including National Tea Competition first-place winners and Honzu (rice straw) shaded farms.

making matcha accessible

To preserve Matcha, Matcha must be appreciation. To be appreciated, Matcha must be understood. Ooika takes a contemporary approach to Matcha education, sharing the stories and knowledge we learn from multi-generational tea farmers across Japan.

Learn on YouTube
Learn on Instagram
Chabako (茶箱) is traditionally made from cedar wood and lined with zinc that protects tea from moisture and damage. As Uji tea spread throughout Japan during the Edo period under the Tokugawa shogunate, these boxes became essential for preserving it
NEW CLASS: Ooika X Blank Space Community Center. Ooika is partnering with Blank Space Community Center to host our "Making Matcha at Home" class. Learn how to make the perfect Matcha Latte and Usucha (the bowl of foamy Matcha with just wa
Seishi (整枝) is the pruning of the tea bushes. This is a traditional tea cultivation practice in which tea bushes are carefully trimmed after each harvest to maintain their shape and create an even growing surface, promoting the consistent growth for
June only.
The Yame Central Tea plantation: a large growing region responsible for much of the commodity-grade Yame Tencha that has recently become popular in the Western market. Due to the plantation's easy and free public access, and breath-taking views, im
What does Ooika mean

Ooika 覆い香

oh-e-ka / noun

The Aroma of Shade

Ooika (覆い香) is the prized aroma only associated with exceptional quality Matcha that has been deeply shaded before harvesting.

We could not think of a better name to represent our obsession with uncompromised Matcha.

CONTACT ooika

For all general inquiries contact us here. Please visit our wholesale page for wholesale inquiries.

Tea Farmer Throws bag of Tea Leaves on Truck

Our Cafes

Ooika mills Matcha fresh in-house, every day at both of our Cafe locations. Come join us for a bowl of Matcha.

Visit Our Cafes

Explore Our Matcha

We source rare and single-origin Matcha from the most celebrated multi-generational tea farms in Japan. Ground fresh in the USA.

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